If your estate includes forms of intellectual property (IP), such as patents and copyrights, it’s important to know how to address them in your estate plan. Although these intangible assets can have great value, in many ways they’re treated differently from other property types. Two estate planning questions For estate planning purposes, IP raises two . . .
Strong branding allows successful restaurants to rise above the fray, remain recognizable in a crowded field of competitors and resonate with loyal customers. The essential elements of a strong brand include not only a protectable tradename and logo, but also distinct signage, decor, food packaging and menu design. Intellectual property (IP) can also be an . . .